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MRM EXCLUSIVE: Food Quality Is the Strongest Loyalty Driver
Food quality is the strongest loyalty driver at 48 percent, far ahead of discounts or promotions at just six percent, according to the Summer 2026 Consumer Trends Report from Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.
Restronomics take
Worth a read for operations-focused operators. Published by Modern Restaurant Management — context above is the source's own framing.
From the article
Food quality is the strongest loyalty driver at 48 percent, far ahead of discounts or promotions at just six percent, according to the Summer 2026 Consumer Trends Report from Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.
Read the full article at Modern Restaurant Management
This article lives at Modern Restaurant Management. We linked it because we found it valuable for F&B operators.
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